Announces NFT 'digital trading card' collection priced at $99 each

Trump announced a collection of NFT 'digital trading cards' featuring AI-generated images of himself as a superhero, cowboy, astronaut, and other fantastical personas. Priced at $99 each, the cards sold out within hours despite widespread mockery. The announcement came via a video where Trump teased a 'major announcement' that many expected would be about his 2024 campaign platform, only to reveal it was a merchandising scheme. The grift demonstrated Trump's ability to monetize his brand even while facing multiple criminal investigations.

"These limited edition cards feature amazing ART of my Life & Career!" — Trump video announcement for NFT trading cards, December 15, 2022